Case Study: Western Michigan University

I’ve been looking at the Western Michigan University website off and on since I graduated from high school over seven years ago, and the site has looked largely the same over that time period. A refresh is not likely to produce the results the University might want, so an overhaul might be a better option.

My goal with this self-directed case-study was to see if I could improve the perception of the University on the web as a Top 100 university through the use of more modern design and typography to give the site some visual appeal and a more functional UI.